In March 2025, the city of Ostend is set to unveil its first brand-new 4-star hotel since two decades: The Ostendian. Nestled in the heart of the city, this extraordinary hotel is not just a place to stay; it's an immersive experience that captures the very essence of Oostende.
At The Brand Guys, we embraced the challenge of crafting the entire concept and brand for The Ostendian. Our mission is to build a hotel that feels authentically Oostends, reflecting the city's soul, its people, and its culture. With our signature focus on hospitality, we envisioned a space that transcends the traditional hotel experience; it's a living tribute to the vibrant spirit of Oostende, harmonizing tradition with modernity and offering visitors a genuine opportunity to dive into the city's history, art, and joie de vivre.
Building the Soul Ostendaise
For The Ostendian, we developed the concept of the "Contemporary Soul Ostendaise." This idea is a modern take on Oostende’s identity, celebrating cultural icons like Ensor and Arno, its maritime heritage, and its artistic energy. Every detail in the hotel, from design to guest experience, is carefully crafted to evoke the stories, flavors, and rhythms that make Oostende unique.
The Ostendian is where business transcends mere meeting rooms and recharging means more than just a good night’s sleep. We envisioned the hotel as a hub—a vibrant community space that invites both guests and locals to connect and celebrate the eclectic energy of the city.
Not Just a Hotel - A Gateway to Oostende
Guided by our principle of “fighting the average,” we set out to create more than just another hotel. The Ostendian is a gateway to the city, offering an experience that seamlessly blends the traditional and modern facets of Oostende. Through its design and atmosphere, The Ostendian invites visitors to explore and uncover the true spirit of the city, making it the perfect starting point for any adventure.
From the initial concept to the final touches of the guest experience, we've infused every aspect of The Ostendian with our vision: to go beyond the ordinary and create something genuinely extraordinary.
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