Dries Henau May 113 minThe World of Average: How we got here and how we might stand out.It's no secret that we live in a world of sameness. Restaurants, shops and hotel lobbies, entire cities even: they all seem to blend...
Dries Henau Apr 144 minWhat we can learn from the €2.5 billion brand: AēsopAēsop was sold to L'Oréal for an astronomical amount of €2.5 billion. We take a look at how the brand was built.